A brilliant view of story telling, and so much relevant for organisational change!
A few quotes from the video clip:
- "Frankly, there isn't anyone you couldn't learn to love once you've heard their story”
- “It's knowing your punch line, your ending, knowing that everything you're saying, from the first sentence to the last, is leading to a singular goal, and ideally confirming some truth that deepens our understandings of who we are as human beings”
- “It’s fundamentally making a promise. It's making a promise to you that this story will lead somewhere that's worth your time”
- “So we're all learning all the time. And that's why change is fundamental in story. If things go static, stories die, because life is never static”
- “Another fundamental thing we learnt was about liking your main character”
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